Ep. 3: How to Build a Standout Business with Michelle Ward

 

Today's episode is all about authenticity and how to build a brand that stands out from the crowd. I couldn't think of a better guest for this topic than Michelle Ward, a multi-passionate career coach, creative entrepreneur, and all-around lovely human being. Known far and wide as The When I Grow Up Coach, Michelle has helped hundreds of creative women get out of their soul-sucking jobs and into their own authentic and fulfilling businesses.

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If you've thought about switching careers and/or taking the self-employment route, you'll definitely want to stick around. Michelle walks us through her journey to becoming a career coach and how she discovered her "business uniquity."

In today's episode, we discuss:

-Michelle's work and mission as a career coach and creative entrepreneur (12:40)

-what a day in the life is like for The When I Grow Up Coach (13:03)

-the importance of authenticity and how to figure out your own "business uniquity" (16:55)

-why you don't need to reinvent the wheel to be special (20:26)

-a simple exercise for figuring out your brand (21:09)

-how Michelle's voice came through in her branding (24:18)

-the most common fears and doubts of Michelle's clients (27:13)

-why you should listen to your fears (29:21)

-allowing your dreams to change (38:27)

Connect with Michelle:

Website | Facebook |  Twitter |  Instagram

 

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